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B2B SaaS Email Sequence Builder

Name: B2B SaaS Email Sequence Builder
Author: renehdzgtz

作者 René Hdz · GitHub ↗ · v1.0.0 · MIT-0

cross-platform ✓ 安全检测通过

总下载

当前安装

版本数

在 OpenClaw 中安装

/install b2b-saas-email-sequence

功能描述

B2B SaaS email sequence and nurture flow builder. Use this skill whenever the user wants to write, plan, or optimize email sequences, drip campaigns, or nurt...

使用说明 (SKILL.md)

Email Sequence Builder — B2B SaaS

Purpose: Write high-converting email sequences that move B2B buyers through the funnel.

Step 1: Gather Context

Type: cold outbound / MQL nurture / trial nurture / demo follow-up / re-engagement / onboarding / expansion
Audience: Role, company type, funnel stage
Goal: Book demo / upgrade / re-engage?
Tone: Formal / conversational / direct?
From: Person (SDR/AE) or brand?

Sequence Types

Type	Audience	Goal	Touches
Cold outbound	Cold ICP	Book meeting	5-7
Inbound MQL nurture	Form fills	Convert to demo	4-6
Free trial nurture	Trial signups	Activate -> paid	6-10
Demo follow-up	Post-demo	Keep deal moving	3-5
Re-engagement	Dormant leads	Reactivate	3-4
Onboarding	New customers	Activate + retain	5-8
Expansion	Customers	Upgrade	3-5

Step 2: Sequence Map

Goal: [Conversion event]
Entry trigger: [What puts someone in]
Exit triggers: [Booked / replied / unsubscribed]

Touch 1 — Day 0:  Hook / insight / curiosity
Touch 2 — Day 3:  New angle / social proof
Touch 3 — Day 7:  Case study / specific outcome
Touch 4 — Day 12: Objection handler / different stakeholder
Touch 5 — Day 17: Urgency / event
Touch 6 — Day 22: Breakup

Step 3: Email Template Per Touch

EMAIL [N] — Day [X]
Subject: [Primary] | A/B: [Alternative]
Preview text: [40-90 chars]
From: [Name / role]

[Opening — hook, not a pitch. 1 sentence.]
[1-2 sentences relevant context]
[Core message — outcome in 1-2 sentences]
[Proof point]
[CTA — one clear ask]
[Signature]

Writing Principles Per Touch

Touch 1: Insight > pitch. Under 100 words. Low-commitment CTA.
Touch 2: New angle + light social proof ("3 other [roles] at [similar companies]...")
Touch 3: Specific customer story framed in their world. CTA: "I can show you how in 15 min"
Touch 4: Different stakeholder OR address top objection directly
Touch 5: Legitimate urgency — event, pricing change, new feature
Touch 6: "I'll stop reaching out after this." Give easy out.

Subject Line Formulas

CURIOSITY: "Question about [pain] at [Company]"
DIRECT: "15 minutes for [specific outcome]?"
PAIN-FIRST: "Still dealing with [pain]?"
SOCIAL PROOF: "How [similar co] achieved [X]"
FOLLOW-UP: "Re: [previous]" / "Last one from me — [hook]"

Output Format

# Email Sequence — [Name]
Audience: [who] | Goal: [event] | Length: [N] emails / [X] days

## Sequence Map
## Email 1 — Day 0 (full copy)
## Email 2-N (full copy for each)
## Segmentation Notes
## A/B Test Recommendations
## Benchmarks: 30-45% open, 3-8% reply (outbound)

安全使用建议

This skill appears safe to install from an agentic-security perspective. It only provides marketing-writing guidance, but users should still ensure any generated outreach is truthful, compliant with applicable email laws, and respects unsubscribe requests.

能力评估

✓ Purpose & Capability

The stated purpose and SKILL.md content are coherent: it helps plan and write B2B SaaS email sequences, templates, subject lines, and nurture flows.

✓ Instruction Scope

The instructions are limited to gathering marketing context and producing written email sequence output; they do not override user intent or direct tool use.

✓ Install Mechanism

There is no install spec, no required binaries, no dependencies, and no code files.

✓ Credentials

The skill does not request environment variables, credentials, local files, network access, or external services.

✓ Persistence & Privilege

No persistence, background behavior, privilege escalation, memory storage, or account access is described.

如何使用

确保已安装 OpenClaw（本地或 Docker 部署）
在对话框中输入安装命令：/install b2b-saas-email-sequence
安装完成后，直接呼叫该 Skill 的名称或使用 /b2b-saas-email-sequence 触发
根据 Skill 的参数说明提供必要输入，即可获得结构化输出

版本历史

v1.0.0

Full email sequence builder for cold outbound, MQL nurture, trial nurture, demo follow-up, and re-engagement flows

元数据

Slug b2b-saas-email-sequence

版本 1.0.0

许可证 MIT-0

累计安装 0

当前安装数 0

历史版本数 1

常见问题