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Ma Playbook

作者 Alireza Rezvani · GitHub ↗ · v2.1.1 · MIT-0
cross-platform ✓ 安全检测通过
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在 OpenClaw 中安装
/install ma-playbook
功能描述
M&A strategy for acquiring companies or being acquired. Due diligence, valuation, integration, and deal structure. Use when evaluating acquisitions, preparin...
使用说明 (SKILL.md)

M&A Playbook

Frameworks for both sides of M&A: acquiring companies and being acquired.

Keywords

M&A, mergers and acquisitions, due diligence, acquisition, acqui-hire, integration, deal structure, valuation, LOI, term sheet, earnout

Quick Start

Acquiring: Start with strategic rationale → target screening → due diligence → valuation → negotiation → integration.

Being Acquired: Start with readiness assessment → data room prep → advisor selection → negotiation → transition.

When You're Acquiring

Strategic Rationale (answer before anything else)

  • Buy vs Build: Can you build this faster/cheaper? If yes, don't acquire.
  • Acqui-hire vs Product vs Market: What are you really buying? Talent? Technology? Customers?
  • Integration complexity: How hard is it to merge this into your company?

Due Diligence Checklist

Domain Key Questions Red Flags
Financial Revenue quality, customer concentration, burn rate >30% revenue from 1 customer
Technical Code quality, tech debt, architecture fit Monolith with no tests
Legal IP ownership, pending litigation, contracts Key IP owned by individuals
People Key person risk, culture fit, retention risk Founders have no lockup/earnout
Market Market position, competitive threats Declining market share
Customers Churn rate, NPS, contract terms High churn, short contracts

Valuation Approaches

  • Revenue multiple: Industry-dependent (2-15x ARR for SaaS)
  • Comparable transactions: What similar companies sold for
  • DCF: For profitable companies only (most startups: use multiples)
  • Acqui-hire: $1-3M per engineer in hot markets

Integration Frameworks

See references/integration-playbook.md for the 100-day integration plan.

When You're Being Acquired

Readiness Signals

  • Inbound interest from strategic buyers
  • Market consolidation happening around you
  • Fundraising becomes harder than operating
  • Founder ready for a transition

Preparation (6-12 months before)

  1. Clean up financials (audited if possible)
  2. Document all IP and contracts
  3. Reduce customer concentration
  4. Lock up key employees
  5. Build the data room
  6. Engage an M&A advisor

Negotiation Points

Term What to Watch Your Leverage
Valuation Earnout traps (unreachable targets) Multiple competing offers
Earnout Milestone definitions, measurement period Cash-heavy vs earnout-heavy split
Lockup Duration, conditions Your replaceability
Rep & warranties Scope of liability Escrow vs indemnification cap
Employee retention Who gets offers, at what terms Key person dependencies

Red Flags (Both Sides)

  • No clear strategic rationale beyond "it's a good deal"
  • Culture clash visible during due diligence and ignored
  • Key people not locked in before close
  • Integration plan doesn't exist or is "we'll figure it out"
  • Valuation based on projections, not actuals

Integration with C-Suite Roles

Role Contribution to M&A
CEO Strategic rationale, negotiation lead
CFO Valuation, deal structure, financing
CTO Technical due diligence, integration architecture
CHRO People due diligence, retention planning
COO Integration execution, process merge
CPO Product roadmap impact, customer overlap

Resources

  • references/integration-playbook.md — 100-day post-acquisition integration plan
  • references/due-diligence-checklist.md — comprehensive DD checklist by domain
安全使用建议
This skill is low-risk and purely advisory, but remember: (1) it is a template — validate legal, tax, and financial decisions with qualified advisors; (2) do not paste confidential deal documents or secrets into prompts when using the skill; (3) although it requests no credentials, be cautious about sharing sensitive company data with any agent; (4) if you prefer to prevent autonomous calls, restrict or review skill invocation in your agent settings before enabling it.
功能分析
Type: OpenClaw Skill Name: ma-playbook Version: 2.1.1 The 'ma-playbook' skill bundle is a purely informational set of Markdown documents providing frameworks and checklists for Mergers and Acquisitions (M&A). It contains no executable code, scripts, or instructions that could lead to data exfiltration, unauthorized system access, or prompt injection attacks against the OpenClaw agent.
能力评估
✓ Purpose & Capability
Name/description (M&A strategy, due diligence, integration) align with the included SKILL.md and reference files; there are no unrelated binaries, env vars, or config paths requested.
✓ Instruction Scope
Runtime instructions are advisory checklists and process guidance for humans. The files do not instruct the agent to read local files, access external endpoints, or exfiltrate data.
✓ Install Mechanism
No install spec and no code files — this is instruction-only, so nothing is downloaded or written to disk.
✓ Credentials
The skill declares no required environment variables, credentials, or config paths. There are no disproportionate credential requests.
✓ Persistence & Privilege
always is false and the skill is user-invocable. It does not request permanent presence or system-wide configuration changes.
如何使用
  1. 确保已安装 OpenClaw（本地或 Docker 部署）
  2. 在对话框中输入安装命令：/install ma-playbook
  3. 安装完成后，直接呼叫该 Skill 的名称或使用 /ma-playbook 触发
  4. 根据 Skill 的参数说明提供必要输入，即可获得结构化输出
版本历史
v2.1.1
v2.1.1: optimization, reference splits
v1.0.0
Initial release.
元数据
Slug ma-playbook
版本 2.1.1
许可证 MIT-0
累计安装 4
当前安装数 4
历史版本数 2
常见问题

Ma Playbook 是什么？

M&A strategy for acquiring companies or being acquired. Due diligence, valuation, integration, and deal structure. Use when evaluating acquisitions, preparin... 它是一个面向 Claude Code / OpenClaw 的 AI Agent Skill 插件，目前累计下载 376 次。

如何安装 Ma Playbook？

在 OpenClaw 或 Claude Code 对话框中运行命令「/install ma-playbook」即可一键安装，无需额外配置。

Ma Playbook 是免费的吗？

是的，Ma Playbook 完全免费，采用 MIT-0 许可证，可自由下载、安装和使用。

Ma Playbook 支持哪些平台？

Ma Playbook 跨平台运行，可在任意部署了 OpenClaw / Claude Code 的环境中使用（cross-platform）。

谁开发了 Ma Playbook？

由 Alireza Rezvani（@alirezarezvani）开发并维护，当前版本 v2.1.1。

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