keyapi-instagram-user-analysis

Discover, profile, and deeply analyze Instagram users — from identity resolution and content inventory to social graph exploration and audience similarity mapping.

This skill provides comprehensive Instagram user intelligence using the KeyAPI MCP service. It enables retrieval of detailed user profiles, content libraries (posts, Reels, Stories, Highlights), social connections (followers, following), tagged appearances, reposts, and algorithmic similarity matches — all through a unified, cache-first workflow.

Use this skill when you need to:

• Retrieve full profile details for an Instagram user by username or user ID
• Inventory a creator's published posts, Reels, and active Stories
• Explore a user's Highlights and the Stories archived within them
• Analyze social graph relationships — followers, following, similar accounts
• Research tagged appearances and reposted content for influencer attribution
• Build user shortlists based on Instagram's native similarity recommendations

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Prerequisites

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

MCP Server Configuration

All tool calls in this skill target the KeyAPI Instagram MCP server:

Server URL : https://mcp.keyapi.ai/instagram/mcp
Auth Header: Authorization: Bearer $KEYAPI_TOKEN

Setup (one-time):

# 1. Install dependencies
npm install

# 2. Set your API token (get one free at https://keyapi.ai/)
export KEYAPI_TOKEN=your_token_here

# 3. List all available tools to verify the connection
node scripts/run.js --platform instagram --list-tools

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Analysis Scenarios

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Workflow

Step 1 — Identify Analysis Targets and Select Nodes

Clarify the research objective and map it to one or more nodes. Typical entry points:

• Profile lookup by handle: Use get_user_info with username. If you only have a numeric user ID, use get_user_info_by_user_id first.
• Content audit: Combine get_user_posts + get_user_reels + get_user_stories for a full content snapshot.
• Social graph research: Use get_user_followers + get_user_following with pagination_token to traverse the network.
• Highlights deep-dive: Call get_user_highlights first to retrieve Highlight IDs, then get_highlight_stories for each ID.
• Similarity mapping: Use get_similar_users or get_related_profiles to expand a creator list.

User Identification

Most endpoints accept either username (e.g., instagram) or user_id (numeric, e.g., 25025320) — pass one, not both.

• Use get_user_info with username to resolve the numeric user_id when downstream nodes require it.
• get_user_reposts_list and get_related_profiles accept only user_id — resolve it first if you start from a handle.

Step 2 — Retrieve API Schema

Before calling any node, inspect its input schema to confirm required parameters, data types, and available options:

node scripts/run.js --platform instagram --schema \x3Ctool_name>

# Examples
node scripts/run.js --platform instagram --schema get_user_info
node scripts/run.js --platform instagram --schema get_user_highlights

Step 3 — Call APIs and Cache Results Locally

Execute tool calls and persist responses to the local cache to avoid redundant API calls.

Calling a tool:

# Single call with pretty output
node scripts/run.js --platform instagram --tool \x3Ctool_name> \
  --params '\x3Cjson_args>' --pretty

# Force fresh data, skip cache
node scripts/run.js --platform instagram --tool \x3Ctool_name> \
  --params '\x3Cjson_args>' --no-cache --pretty

Example — get full user profile:

node scripts/run.js --platform instagram --tool get_user_info \
  --params '{"username":"instagram"}' --pretty

Example — get user posts (first page):

# Use user_id to avoid the "username " (with space) schema quirk
node scripts/run.js --platform instagram --tool get_user_posts \
  --params '{"user_id":"25025320"}' --pretty

Example — get next page using pagination token:

node scripts/run.js --platform instagram --tool get_user_posts \
  --params '{"user_id":"25025320","pagination_token":"\x3Ctoken_from_previous_response>"}' --pretty

Example — get Highlights, then stories in one Highlight:

# Step 1: get Highlight IDs
node scripts/run.js --platform instagram --tool get_user_highlights \
  --params '{"username":"instagram"}' --pretty

# Step 2: get Stories in a specific Highlight
node scripts/run.js --platform instagram --tool get_highlight_stories \
  --params '{"highlight_id":"17895069621772257"}' --pretty

Pagination:

Instagram endpoints use token-based pagination — not numeric page numbers.

Cache directory structure:

.keyapi-cache/
└── YYYY-MM-DD/
    ├── get_user_info/
    │   └── {params_hash}.json
    ├── get_user_info_by_user_id/
    │   └── {params_hash}.json
    ├── get_user_posts/
    │   └── {params_hash}.json
    ├── get_user_reels/
    │   └── {params_hash}.json
    ├── get_user_followers/
    │   └── {params_hash}.json
    ├── get_user_following/
    │   └── {params_hash}.json
    ├── get_user_stories/
    │   └── {params_hash}.json
    ├── get_user_highlights/
    │   └── {params_hash}.json
    ├── get_highlight_stories/
    │   └── {params_hash}.json
    ├── get_user_tagged_posts/
    │   └── {params_hash}.json
    ├── get_user_reposts_list/
    │   └── {params_hash}.json
    ├── get_similar_users/
    │   └── {params_hash}.json
    ├── get_related_profiles/
    │   └── {params_hash}.json
    └── search_users/
        └── {params_hash}.json

Cache-first policy:

Before every API call, check whether a cached result already exists for the given parameters. If a valid cache file exists, load from disk and skip the API call.

Step 4 — Synthesize and Report Findings

After collecting all API responses, produce a structured user intelligence report:

For individual profile analysis:

1. Profile Overview — Username, display name, user ID, bio, follower count, following count, post count, verification status, account type (personal/creator/business).
2. Content Inventory — Post count breakdown (posts vs. Reels), posting frequency, most recent content dates, Stories availability.
3. Highlights Summary — Number of Highlight collections, topics covered, content age and freshness.
4. Social Graph Signals — Follower-to-following ratio, notable followers/followings where available.
5. Tagged Appearances — Frequency of third-party tags, top tagging accounts, brand mention patterns.
6. Similarity Network — Similar and related accounts for audience overlap estimation.

For discovery / shortlist building:

1. Search Results — Matched users, follower counts, verification status.
2. Similarity Clusters — Grouped similar accounts by niche or audience type.
3. Comparative Overview — Side-by-side profile metrics for shortlisted creators.

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Common Rules

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Error Handling