/install content-trend-analyzer
\r \r
Content Trend Analyzer\r
\r Multi-platform content trend aggregation and analysis, producing data-driven article outlines and content strategies. Triggers when users need: content trend analysis, topic heat tracking, trending topic discovery, user intent analysis, content gap mining, competitive content research, SEO keyword trends, data-driven article outline generation, content strategy formulation.\r \r
Trigger Keywords\r
\r Trend analysis, content trends, trending topics, trend analysis, content gap, topic analysis, topic selection, content strategy, outline generation, content outline.\r \r
Workflow\r
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- Requirement Understanding → Determine the analysis domain, target platforms, and time range\r
- Data Collection → Perform layered search by platform, aggregate trend signals\r
- Intent Analysis → Identify user pain points, interest shifts, and information gaps\r
- Gap Mining → Compare existing content coverage to discover untapped opportunities\r
- Outline Generation → Output structured article outlines + topic scores\r \r
Step 1: Requirement Understanding\r
\r Confirm with the user (if not explicitly provided):\r \r
- Domain/Industry: Technology, Finance, Health, Education, etc.\r
- Target Audience: B2B/B2C, technical level, region\r
- Target Platforms: Platforms where content will be published (affects style and depth)\r
- Time Range: Real-time trending / Last 7 days / Last 30 days / Quarterly\r
- Analysis Depth: Quick scan / Standard report / Competitive benchmarking\r \r
Step 2: Data Collection\r
\r Collect data in layers by priority, using the corresponding tool for each layer:\r \r
Layer 1: Trend Baseline (Mandatory)\r
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| Platform | Tool | Content Collected |\r
|----------|------|-------------------|\r
| Google Trends | web_fetch trends.google.com | Search heat trends, related queries, geographic distribution |\r
| Reddit | web_search site:reddit.com | Popular discussions, highly upvoted answers, community pain points |\r
| YouTube | web_search site:youtube.com | Video popularity, comment sentiment, title keywords |\r
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Layer 2: In-Depth Content (On Demand)\r
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| Platform | Tool | Content Collected |\r
|----------|------|-------------------|\r
| Medium/Substack | web_search site:medium.com OR site:substack.com | Long-form topic selection, subscriber interaction, writing styles |\r
| Twitter/X | web_search site:x.com | Real-time discussions, hashtags, KOL perspectives |\r
| Zhihu/Weibo | web_search site:zhihu.com OR site:weibo.com | Chinese community Q&A, trending topics |\r
| Baidu Index | web_fetch index.baidu.com | Chinese search trends, audience profiles |\r
| Product Hunt | web_search site:producthunt.com | New product trends, technology directions |\r
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Layer 3: Competitive Benchmarking (For In-Depth Reports)\r
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| Platform | Tool | Content Collected |\r
|----------|------|-------------------|\r
| Competitor Blogs/Official Accounts | web_fetch + web_search | Existing content coverage, publishing frequency, engagement data |\r
| GitHub Trending | web_search site:github.com/trending | Developer technology trends |\r
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Collection Strategy:\r
- Execute 2-3 targeted searches per platform (from different angles)\r
- Search query combinations:
"{domain} + {time-related term}","{domain} + pain point term","{domain} + how/why/what"\r - Record for each finding: source, popularity metric, core topic, user sentiment\r \r
Step 3: Intent Analysis\r
\r Perform the following analysis on the collected data:\r \r
- Topic Clustering: Group similar topics; identify 3-5 core themes\r
- Intent Classification:\r
- 🎯 Learning (how-to, tutorials, guides)\r
- 🤔 Exploratory (comparisons, reviews, analysis)\r
- 😤 Pain Points (errors, problems, complaints)\r
- 🚀 Forward-Looking (trend forecasts, new tools, best practices)\r
- Sentiment Tendency: Positive/Negative/Neutral; identify controversial topics\r
- User Personas: Infer technical level and role identity from discussion language\r \r
Step 4: Gap Mining\r
\r Compare existing content with user needs:\r \r
Existing Content Coverage Matrix:\r
Topic A: ████░░░░ 50% (Lacks advanced content)\r
Topic B: ██░░░░░░ 25% (Significant gaps)\r
Topic C: ████████ 90% (Saturated; difficult to differentiate)\r
Topic D: ░░░░░░░░ 0% (Blue ocean opportunity)\r
```\r
\r
Scoring Dimensions:\r
- **Demand Intensity** (search volume + discussion heat) → Scale of 1-5\r
- **Content Gap** (insufficient existing coverage) → Scale of 1-5\r
- **Differentiation Potential** (likelihood of a unique angle) → Scale of 1-5\r
- **Timeliness** (current heat window) → Scale of 1-5\r
- **Composite Recommendation Score** = Weighted average\r
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## Step 5: Outline Generation\r
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See [references/outline-templates.md](references/outline-templates.md) for output format.\r
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Generate for each high-scoring topic:\r
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### Article Outline Structure\r
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```\r
## [Topic Title]\r
- Recommendation Score: X.X/5.0\r
- Target Platform: [Platform]\r
- Estimated Word Count: [Word Count]\r
- Difficulty: [Beginner/Intermediate/Expert]\r
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### Core Value Proposition\r
[One sentence explaining what the reader will gain]\r
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### Outline\r
1. [Introduction hook - based on real user pain points]\r
- Data Support: [Cite trend data]\r
2. [Core Argument 1]\r
- Sub-points + Examples/Data\r
3. [Core Argument 2]\r
- Sub-points + Examples/Data\r
4. [Core Argument 3]\r
- Sub-points + Examples/Data\r
5. [Conclusion + Call to Action]\r
\r
### SEO Recommendations\r
- Primary Keyword: [Keyword]\r
- Long-Tail Keywords: [KW1], [KW2], [KW3]\r
- Title Alternatives: [Alt Title 1], [Alt Title 2]\r
```\r
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### Topic Ranking Report\r
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Generate a comparison table of all candidate topics:\r
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```\r
| Rank | Topic | Rec. Score | Demand Intensity | Content Gap | Differentiation | Timeliness |\r
|------|-------|-----------|-----------------|-------------|----------------|------------|\r
| 1 | ... | 4.5 | 5 | 4 | 4 | 5 |\r
```\r
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## Output Format Selection\r
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- **Quick Scan**: Concise table + Top 3 outlines\r
- **Standard Report**: Full analysis + Top 5 outlines + Gap matrix\r
- **In-Depth Report**: Full dataset + Competitive benchmarking + Top 10 outlines + Monthly recommendations\r
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## Notes\r
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- Annotate all data points with source URLs to ensure traceability\r
- Distinguish between "noise topics" (short-term hype) and "trend topics" (sustained growth)\r
- For Chinese content, prioritize data from Zhihu, Weibo, and Baidu Index\r
- For English content, prioritize Google Trends, Reddit, and Hacker News\r
- For tech topics, additionally check GitHub Trending and Stack Overflow
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install content-trend-analyzer - After installation, invoke the skill by name or use
/content-trend-analyzer - Provide required inputs per the skill's parameter spec and get structured output
What is Content Trend Analyzer?
Aggregates and analyzes content trends across platforms to identify hot topics, user intent, content gaps, and generates data-driven article outlines. It is an AI Agent Skill for Claude Code / OpenClaw, with 53 downloads so far.
How do I install Content Trend Analyzer?
Run "/install content-trend-analyzer" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is Content Trend Analyzer free?
Yes, Content Trend Analyzer is completely free, licensed under MIT-0. You can download, install and use it at no cost.
Which platforms does Content Trend Analyzer support?
Content Trend Analyzer is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created Content Trend Analyzer?
It is built and maintained by OpenLark (@openlark); the current version is v1.0.0.