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mar-content-strategy
by
MarjorieBroad
· GitHub ↗
· v1.0.0
· MIT-0
84
Downloads
0
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0
Active Installs
1
Versions
Install in OpenClaw
/install mar-content-strategy
Description
Build and execute a content marketing strategy for a solopreneur business. Use when planning what content to create, deciding on content formats and channels...
Usage Guidance
This skill is a text-only content strategy playbook and is internally coherent. Before using it, avoid pasting unsanitized private customer data (support tickets, call transcripts, or PII) into the agent; instead provide anonymized excerpts or summaries. Review any content drafts for confidential information before publishing. Because there is no install or requested credentials, the technical risk is low — the main risk is accidental disclosure of private data when following the playbook's audience-research steps.
Capability Analysis
Type: OpenClaw Skill
Name: mar-content-strategy
Version: 1.0.0
The skill bundle contains purely educational and instructional content regarding marketing strategy for solopreneurs. There is no executable code, scripts, or suspicious instructions that could lead to data exfiltration, unauthorized execution, or prompt injection attacks. The files (SKILL.md and _meta.json) are well-aligned with the stated purpose of providing a content marketing playbook.
Capability Assessment
Purpose & Capability
The name/description (content strategy for solopreneurs) matches the SKILL.md playbook: audience research, pillars, formats, calendar, and measurement. The skill requests no binaries, env vars, or installs that would be unrelated to content planning.
Instruction Scope
The instructions ask the agent to 'mine customer conversations' (support tickets, sales/discovery calls), check competitor content, and scan communities (Reddit/Slack/Facebook). That is coherent for creating relevant content ideas, but it implies the agent may be asked to read private user data if the user supplies it. The skill does not instruct any external exfiltration beyond normal research, but users should be careful about providing sensitive customer information or PII.
Install Mechanism
There is no install spec and no code files — the lowest-risk configuration. Nothing is downloaded or written to disk by the skill itself.
Credentials
No environment variables, credentials, or config paths are requested. The playbook references public tools (Google autocomplete, AnswerThePublic, communities) but does not require API keys or secrets.
Persistence & Privilege
always is false and the skill is user-invocable. There is no request for persistent system presence or modification of other skills/settings. Autonomous invocation is allowed by default but not combined with other concerning privileges.
How to Use
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install mar-content-strategy - After installation, invoke the skill by name or use
/mar-content-strategy - Provide required inputs per the skill's parameter spec and get structured output
Version History
v1.0.0
Initial release of the Content Strategy skill.
- Provides a complete playbook for solopreneurs to plan, create, and distribute effective content.
- Covers setting content goals, audience research, defining content pillars, and selecting formats/channels.
- Includes guidance on building a content calendar, distribution strategies, and repurposing workflows.
- Offers specific recommendations and examples for solopreneurs.
- Details key metrics to measure content performance and optimize results.
Metadata
Frequently Asked Questions
What is mar-content-strategy?
Build and execute a content marketing strategy for a solopreneur business. Use when planning what content to create, deciding on content formats and channels... It is an AI Agent Skill for Claude Code / OpenClaw, with 84 downloads so far.
How do I install mar-content-strategy?
Run "/install mar-content-strategy" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is mar-content-strategy free?
Yes, mar-content-strategy is completely free, licensed under MIT-0. You can download, install and use it at no cost.
Which platforms does mar-content-strategy support?
mar-content-strategy is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created mar-content-strategy?
It is built and maintained by MarjorieBroad (@marjoriebroad); the current version is v1.0.0.
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