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/install brand-positioning
Description
提供品牌定位的可落地指南与SOP。在开展品牌定位相关工作时调用。
README (SKILL.md)
品牌定位 (brand-positioning)
目标与场景
- 明确业务目标、核心指标与应用场景；设定落地时限与负责人。
操作步骤
- 明确范围与资源；2. 制定SOP；3. 数据接入与看板搭建；
- 小流量试点；5. 复盘优化；6. 标准化沉淀与知识库更新。
指标
- 主指标与守护指标成体系；定义口径并固定报表节奏。
风险与合规
- 遵守中国本地法规与平台规则；个人信息保护与数据最小化。
可复用清单
- 模板、脚本、Checklist、报表与会议纪要结构。
生成日期：2026-03-17
Usage Guidance
This skill is a benign, instruction-only SOP for brand positioning and does not request access to secrets or install code. Review the SOP to ensure it matches your internal processes and local legal requirements before using; if you want the skill to perform automated tasks (data import, dashboards, or integrations), expect that additional code or credentials will be needed and should be reviewed separately.
Capability Analysis
Type: OpenClaw Skill
Name: brand-positioning
Version: 0.1.0
The skill bundle contains high-level strategic guidance and standard operating procedures (SOP) for brand positioning. The content in SKILL.md is purely informational, focusing on business goals, metrics, and compliance with local regulations, with no executable code, network requests, or malicious instructions.
Capability Assessment
Purpose & Capability
The name/description match the SKILL.md content (brand positioning SOP). No unrelated requirements or capabilities are requested.
Instruction Scope
SKILL.md provides process steps, metrics, compliance notes and checklists. It does not instruct the agent to read files, access credentials, call external endpoints, or perform system actions outside the stated purpose.
Install Mechanism
No install spec or code files are provided (instruction-only), so nothing is written to disk or fetched at install time.
Credentials
No environment variables, credentials, or config paths are required; requested scope is minimal and appropriate for a guidance-only skill.
Persistence & Privilege
Skill is not always-enabled and uses default invocation settings. It does not request persistent system privileges or modify other skills.
How to Use
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install brand-positioning - After installation, invoke the skill by name or use
/brand-positioning - Provide required inputs per the skill's parameter spec and get structured output
Version History
v0.1.0
Version 0.1.0 - Initial Release
- 提供品牌定位的落地指南与标准操作流程（SOP）。
- 涵盖目标设定、关键指标、操作步骤、风险合规等核心模块。
- 包含可复用资源清单：模板、脚本、报表等。
- 强调数据合规与个人信息保护。
Metadata
Frequently Asked Questions
What is 品牌定位?
提供品牌定位的可落地指南与SOP。在开展品牌定位相关工作时调用。 It is an AI Agent Skill for Claude Code / OpenClaw, with 217 downloads so far.
How do I install 品牌定位?
Run "/install brand-positioning" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is 品牌定位 free?
Yes, 品牌定位 is completely free, licensed under MIT-0. You can download, install and use it at no cost.
Which platforms does 品牌定位 support?
品牌定位 is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created 品牌定位?
It is built and maintained by ClawKK (@codekungfu); the current version is v0.1.0.
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