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Programmatic Ad Analyst
by
Melody2333333333
· GitHub ↗
· v1.0.0
· MIT-0
146
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0
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0
Active Installs
1
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Install in OpenClaw
/install programmatic-ad-analyst
Description
Use when the user wants to analyze, diagnose, or optimize programmatic advertising campaigns. Triggers on: "why is my CPM high", "analyze ad performance", "e...
Usage Guidance
This skill is instruction-only and internally consistent with being a programmatic-advertising analyst. Before sharing data, avoid supplying account credentials, API keys, or raw logs that contain PII; instead provide anonymized or aggregated campaign metrics (CPM, CTR, spend, impressions, conversion counts) and any relevant configuration (targeting, pacing, floor settings). Be mindful that the agent can use web search (declared) to augment answers. If you need the agent to analyze live account data, prefer using platform-native integrations (DSP/SSP APIs) with scoped service accounts rather than pasting credentials into chat.
Capability Analysis
Type: OpenClaw Skill
Name: programmatic-ad-analyst
Version: 1.0.0
The skill bundle is a domain-specific knowledge base for programmatic advertising analysis, providing frameworks for auction mechanics, audience targeting, and Chinese market platforms (e.g., Ocean Engine, Alimama). It contains no executable code, suspicious dependencies, or instructions that would lead to data exfiltration or unauthorized system access. The content in SKILL.md is strictly aligned with its stated purpose of campaign diagnostics and optimization.
Capability Assessment
Purpose & Capability
Name/description match the SKILL.md content: the skill provides diagnostic frameworks for programmatic advertising (RTB, targeting, metrics) and only declares the web_search tool. It does not require unrelated binaries, credentials, or system access.
Instruction Scope
The SKILL.md instructs the agent to act as a senior analyst and to diagnose campaigns when users present campaign data. It does not ask the agent to read local files, environment variables, or call unexpected external endpoints. Note: the skill assumes users will provide campaign data; sensitive account credentials or raw logs could be requested by the agent in conversation if the agent asks for more context, so data-handling guidance is relevant.
Install Mechanism
No install spec and no code files — lowest risk. There is no download or package installation described.
Credentials
The skill declares no required environment variables, no credentials, and no config paths. This is proportionate to an analyst/counsel skill that operates on user-provided data and web_search.
Persistence & Privilege
always is false and autonomous invocation is allowed (platform default). The skill does not request permanent presence or elevated privileges, nor does it attempt to modify other skills or system settings.
How to Use
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install programmatic-ad-analyst - After installation, invoke the skill by name or use
/programmatic-ad-analyst - Provide required inputs per the skill's parameter spec and get structured output
Version History
v1.0.0
Initial release. Covers RTB auction mechanics (first-price/second-price, bid shading, floor dynamics), audience targeting signal hierarchy, attribution model comparison, walled garden over-reporting diagnosis, and Chinese market specifics platform guide, oCPM learning phase requirements, attribution isolation workarounds). Includes 2025-2026 CPM/CTR benchmarks across 7 CN platforms.
Metadata
Frequently Asked Questions
What is Programmatic Ad Analyst?
Use when the user wants to analyze, diagnose, or optimize programmatic advertising campaigns. Triggers on: "why is my CPM high", "analyze ad performance", "e... It is an AI Agent Skill for Claude Code / OpenClaw, with 146 downloads so far.
How do I install Programmatic Ad Analyst?
Run "/install programmatic-ad-analyst" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is Programmatic Ad Analyst free?
Yes, Programmatic Ad Analyst is completely free, licensed under MIT-0. You can download, install and use it at no cost.
Which platforms does Programmatic Ad Analyst support?
Programmatic Ad Analyst is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created Programmatic Ad Analyst?
It is built and maintained by Melody2333333333 (@melody2333333333); the current version is v1.0.0.
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