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Install in OpenClaw
/install open-source-marketing-playbook
Description
Turn your OSS project into a developer magnet — from first commit to 10k+ GitHub stars. Proven by AFFiNE's 33k-star growth in 18 months. Covers launch SOPs,...
Usage Guidance
This is a genuine-looking marketing playbook (templates, channel lists, SOPs). However, it recommends tactics that can violate platform terms (coordinated upvoting, astroturfing, scraping followers, automated DMs/comments) and that require third‑party credentials or paid services. Before using or allowing an agent to act on this: (1) verify the author/source and prefer materials from known/public homepages, (2) do NOT follow instructions that encourage buying engagement or using high‑karma sockpuppet accounts, (3) avoid automation tools that require OAuth/API tokens unless you understand where tokens are stored and who can access them, (4) ensure any outreach follows platform ToS and privacy laws (spam/consent concerns), and (5) if you let an agent act, require explicit human approval for actions that send messages, post, or use external services. If you want only the benign parts (readme/SEO/templates), extract those and ignore the coordination/automation tactics.
Capability Tags
Capability Assessment
Purpose & Capability
Name/description (OSS marketing playbook) matches the included files and the SKILL.md: all material is documentation and templates for launching and promoting open-source projects. There are no unexpected binaries, env vars, or install steps required by the skill itself.
Instruction Scope
SKILL.md and reference documents go beyond benign guidance: they explicitly instruct using high‑karma accounts, soliciting upvotes, paid KOL 'quote bombardment', automation tools (Phantombuster, Opencord.ai, Sheet0), scraping follower lists, and coordinated mass posting/upvoting. Those are operational actions that (a) may violate platform terms, (b) require third‑party credentials and access, and (c) enable large‑scale behavior the skill itself does not declare or request.
Install Mechanism
Instruction-only skill with no install spec and no code files — lowest technical installation risk. Nothing will be downloaded or executed by the skill package itself.
Credentials
The skill declares no environment variables or credentials, yet many recommended tactics implicitly require accounts, tokens, or paid service credentials (Phantombuster, newsletter vendors, KOL payment flows, IndexNow key in examples). That mismatch (no declared credentials but clear operational need) means a user or agent following instructions will need to supply sensitive secrets outside of the skill’s manifest—therefore the skill could lead to credential use/exposure without warning.
Persistence & Privilege
always:false and no installs — the skill does not demand persistent presence. Model invocation is allowed (platform default). While autonomous invocation alone is not a red flag, combined with the aggressive automation instructions the agent could be prompted to perform repeated external actions if allowed to run without human oversight.
How to Use
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install open-source-marketing-playbook - After installation, invoke the skill by name or use
/open-source-marketing-playbook - Provide required inputs per the skill's parameter spec and get structured output
Version History
v1.1.2
Fix display name
v1.1.1
Result-oriented summary rewrite: focus on outcomes, not descriptions
v1.1.0
Upgraded from redirect to full playbook content
v1.0.0
Initial release - redirect to gingiris-opensource for open source marketing keywords
Metadata
Frequently Asked Questions
What is Open Source Marketing Playbook?
Turn your OSS project into a developer magnet — from first commit to 10k+ GitHub stars. Proven by AFFiNE's 33k-star growth in 18 months. Covers launch SOPs,... It is an AI Agent Skill for Claude Code / OpenClaw, with 167 downloads so far.
How do I install Open Source Marketing Playbook?
Run "/install open-source-marketing-playbook" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is Open Source Marketing Playbook free?
Yes, Open Source Marketing Playbook is completely free, licensed under MIT-0. You can download, install and use it at no cost.
Which platforms does Open Source Marketing Playbook support?
Open Source Marketing Playbook is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created Open Source Marketing Playbook?
It is built and maintained by Gingiris (@gingiris); the current version is v1.1.2.
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