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Marketing Skills
by
Jordan Chops
· GitHub ↗
· v0.1.2
17873
Downloads
114
Stars
127
Active Installs
3
Versions
Install in OpenClaw
/install marketing-skills
Description
Access 23 marketing modules offering checklists, frameworks, and ready-to-use deliverables for CRO, SEO, copywriting, analytics, launches, ads, and social me...
Usage Guidance
Install only if you want a broad marketing playbook skill and can supervise it closely. Treat it as advisory documentation, not an autonomous operator: do not let it post to social accounts, change ad campaigns, upload customer lists, deploy tracking, scrape platforms, or send behavior-based emails without explicit review, legal/privacy checks, and platform-policy confirmation.
Capability Analysis
Type: OpenClaw Skill
Name: marketing-skills
Version: 0.1.2
The OpenClaw AgentSkills skill bundle 'marketing-skills' is benign. All files contain extensive, well-structured documentation and advice on various marketing topics. External URLs mentioned are for legitimate, well-known marketing tools or official documentation (e.g., Google Analytics, Optimizely, Product Hunt). Code snippets (e.g., JavaScript for analytics, JSON-LD for schema) are presented as examples for the user to implement, not as code for the AI agent to execute. There is no evidence of prompt injection, malicious execution, data exfiltration, persistence, or obfuscation. The instructions consistently align with the stated purpose of providing marketing expertise.
Capability Assessment
Purpose & Capability
The stated purpose is coherent: 23 marketing playbooks for CRO, SEO, copy, analytics, ads, social, and related workflows. However, paid ads and social content modules assert direct access to ad accounts and publishing platforms, and the social module recommends collecting 500-1000+ third-party posts with scraping tools.
Instruction Scope
Most instructions are practical marketing guidance, but several modules have broad activation descriptions and high-impact workflows without clear requirements for user confirmation, preview, consent checks, or platform-policy review before account-impacting actions.
Install Mechanism
The artifact is markdown-only skill content with a root router to reference modules; I found no executable files, install scripts, hidden code, package installation, obfuscation, or persistence mechanism.
Credentials
Analytics, ads, email, and social guidance are expected for a marketing skill, but account publishing, ad-budget-impacting work, customer-list uploads, behavioral targeting, and automated scraping need tighter scoping than the artifacts provide.
Persistence & Privilege
No local persistence or privilege escalation is present, but the skill text assumes privileged access to external ad and social accounts without explicit per-action approval or containment.
How to Use
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install marketing-skills - After installation, invoke the skill by name or use
/marketing-skills - Provide required inputs per the skill's parameter spec and get structured output
Version History
v0.1.2
Add TL;DR summary to description + Summary section at top of SKILL.md (storefront-friendly).
v0.1.1
Add module-by-module summary in the main SKILL.md (clarifies what each of the 23 vendored modules does).
v0.1.0
Vendored from coreyhaines31/marketingskills (23 modules) with a thin router (no JSS overlay).
Metadata
Frequently Asked Questions
What is Marketing Skills?
Access 23 marketing modules offering checklists, frameworks, and ready-to-use deliverables for CRO, SEO, copywriting, analytics, launches, ads, and social me... It is an AI Agent Skill for Claude Code / OpenClaw, with 17873 downloads so far.
How do I install Marketing Skills?
Run "/install marketing-skills" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is Marketing Skills free?
Yes, Marketing Skills is completely free (open-source). You can download, install and use it at no cost.
Which platforms does Marketing Skills support?
Marketing Skills is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created Marketing Skills?
It is built and maintained by Jordan Chops (@jchopard69); the current version is v0.1.2.
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