Dropshipping Guide

Choose a Niche

Pick a product category with consistent demand, manageable competition, and margins above 30%. Avoid fragile/heavy items. Use Google Trends to validate interest.

Find Reliable Suppliers

Use AliExpress, CJ Dropshipping, or Spocket. Check supplier ratings, order samples, verify shipping times. For serious stores, negotiate direct supplier agreements.

Build Your Store

Shopify is the standard platform. Use a clean, fast theme. Create strong product pages with real photos, detailed descriptions, and trust badges.

Set Pricing Strategy

Apply 2-3× markup minimum. Account for: product cost + shipping + platform fees + ad spend + returns. Use our profit calculator.

Drive Traffic

Start with Facebook/Instagram ads targeting interest-based audiences. TikTok organic is powerful for visual products. Build email list from day one.

Manage Orders & CS

Use DSers or AutoDS to auto-fulfill orders. Set clear shipping time expectations. Respond to customer inquiries within 24 hours. Have a clear refund policy.

Key Metrics to Track: Conversion rate (target 1-3%), Average Order Value, Customer Acquisition Cost, Return rate, ROAS (target 3x+)