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Install in OpenClaw
/install plg-playbook
Description
Let your product sell itself — build a PLG engine that converts free users into paying customers. Covers self-serve onboarding, freemium-to-paid conversion,...
Usage Guidance
This skill is a documentation/playbook bundle and appears coherent with its stated purpose. Before installing, consider: 1) Origin and licensing — source/homepage are unknown; confirm the author and license if you plan to reuse contract templates or publish derived materials. 2) Executable examples — the docs include example curl commands (IndexNow) and templates that could send or collect personal data if executed; avoid blindly running code blocks or posting template data to external endpoints. 3) Data privacy — interview and customer templates request contact/PII; handle any populated templates per your privacy rules. 4) Accuracy and legal risk — contract templates are generic; have legal counsel review before using them in real contracts. Overall this skill is content-only and does not request secrets or install code, so it's internally consistent and low risk for installation.
Capability Analysis
Type: OpenClaw Skill
Name: plg-playbook
Version: 1.1.2
The bundle is a comprehensive collection of educational documentation and templates focused on Product-Led Growth (PLG) and B2B SaaS marketing strategies. It contains no executable code, scripts, or high-risk instructions; instead, it provides business frameworks, contract templates (SOR, SOW, MSA), and growth metrics in multiple languages. There is no evidence of malicious intent, data exfiltration, or prompt injection attacks directed at the AI agent.
Capability Tags
Capability Assessment
Purpose & Capability
The name/description (Product-Led Growth playbook) matches the actual contents: multi-language guides, templates, SEO/GEO advice, metrics, and contract templates. There are no unrelated requirements (no binaries, env vars, or platform credentials) that would be out of scope for a growth playbook.
Instruction Scope
SKILL.md and reference files are purely documentation and templates. They include example commands (e.g., an IndexNow curl snippet) and instructions for activities that may involve external networks or personal data collection (user interview templates request recording permission, contact info fields in templates). These examples are expected for an SEO/marketing playbook but are actionable: if an agent blindly executes included curl snippets or posts template data to external endpoints, it could transmit data. The instructions do not attempt to read local files, environment variables, or system configuration.
Install Mechanism
No install spec and no code files that would be written or executed. Instruction-only skills are low-risk from an installation perspective.
Credentials
The skill requests no environment variables, credentials, or config paths. All required artifacts are static documentation files; no secret access is requested.
Persistence & Privilege
always is false and the skill does not request any elevated or permanent privileges. It does not modify other skills or system settings. Model invocation is allowed (the platform default) but that is appropriate for a documentation skill.
How to Use
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install plg-playbook - After installation, invoke the skill by name or use
/plg-playbook - Provide required inputs per the skill's parameter spec and get structured output
Version History
v1.1.2
Fix display name
v1.1.1
Result-oriented summary rewrite: focus on outcomes, not descriptions
v1.1.0
Major content expansion and multilingual support.
- Added comprehensive PLG playbook references in Chinese, English, Japanese, and Korean, covering foundation, growth engine, value presentation, contracts, and metrics.
- Greatly expanded the SKILL.md with detailed guides, frameworks, and real-world SaaS case studies.
- Introduced quick navigation tables for all supported languages.
- Added a new section on SEO and geo optimization for B2B growth.
- Provided templates and best practices for product-led and sales-led growth strategies.
v1.0.0
Initial publish: Product-Led Growth strategies redirecting to Gingiris B2B Growth
Metadata
Frequently Asked Questions
What is Product-Led Growth (PLG) Playbook?
Let your product sell itself — build a PLG engine that converts free users into paying customers. Covers self-serve onboarding, freemium-to-paid conversion,... It is an AI Agent Skill for Claude Code / OpenClaw, with 175 downloads so far.
How do I install Product-Led Growth (PLG) Playbook?
Run "/install plg-playbook" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is Product-Led Growth (PLG) Playbook free?
Yes, Product-Led Growth (PLG) Playbook is completely free, licensed under MIT-0. You can download, install and use it at no cost.
Which platforms does Product-Led Growth (PLG) Playbook support?
Product-Led Growth (PLG) Playbook is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created Product-Led Growth (PLG) Playbook?
It is built and maintained by Gingiris (@gingiris); the current version is v1.1.2.
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