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Meta Ads Analytics
by
Alan Mosko
· GitHub ↗
· v1.0.0
· MIT-0
927
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Install in OpenClaw
/install meta-ads-analytics
Description
Le campanhas, conjuntos, anuncios e criativos no Meta Ads para diagnostico, relatorios e recomendacoes operacionais usando somente o MCP brijr/meta-mcp.
Usage Guidance
This skill appears internally consistent and limited to read/diagnostic work. Before installing, confirm the following: (1) the brijr/meta-mcp provider referenced is trusted and you know where its credentials live; (2) the MCP's access scope to your Meta accounts is appropriate (prefer read-only / limited-account access for analytics); (3) the platform will require explicit user consent before the MCP connects to ad accounts; and (4) if you want to forbid any writes/edits, verify that no other installed skill or connector grants write permissions that this skill could indirectly use. If you cannot verify the MCP's origin or permission scope, treat the integration as higher risk and request more information from the publisher.
Capability Analysis
Type: OpenClaw Skill
Name: meta-ads-analytics
Version: 1.0.0
The meta-ads-analytics skill bundle is a well-structured tool for analyzing Meta Ads performance. It utilizes the brijr/meta-mcp toolset for read-only operations such as fetching insights and listing campaigns, and provides extensive documentation in the references/ directory for diagnostic frameworks and reporting. No evidence of data exfiltration, malicious execution, or prompt injection was found; the skill's behavior is strictly aligned with its stated purpose of marketing analytics.
Capability Assessment
Purpose & Capability
Name/description match the instructions: the SKILL.md describes read-only diagnostics and reporting for Meta Ads and lists MCP tools (get_insights, list_ads, etc.) that are appropriate for that purpose. There are no unrelated required binaries, env vars, or config paths. The only implicit dependency is the brijr/meta-mcp provider (declared as primary_mcp) which plausibly supplies API access.
Instruction Scope
Runtime instructions stay within analytics/diagnostic scope: confirm objective, read performance by levels, identify bottlenecks, produce recommendations. The document explicitly says 'do not confuse analysis with execution.' It references only the MCP toolset and local reference files. Note: the skill assumes the MCP tools can access Meta data; the SKILL.md does not instruct the agent to read unrelated files or exfiltrate data.
Install Mechanism
Instruction-only skill with no install spec and no code files — lowest install risk. Nothing will be downloaded or written to disk by the skill itself.
Credentials
No environment variables or credentials are declared, which is coherent only if the platform's MCP (brijr/meta-mcp) will provide authenticated access. Users should verify that the MCP integration has only the permissions necessary (ideally read-only) and understand where those credentials are stored/managed, since the skill itself does not request them.
Persistence & Privilege
always is false and there is no indication the skill modifies other skills or global agent settings. The skill can be invoked autonomously per platform default (not flagged by itself).
How to Use
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install meta-ads-analytics - After installation, invoke the skill by name or use
/meta-ads-analytics - Provide required inputs per the skill's parameter spec and get structured output
Version History
v1.0.0
Initial release of meta-ads-analytics:
- Enables reading and diagnostic analysis of Meta Ads campaigns, ad sets, ads, and creatives using only the MCP brijr/meta-mcp.
- Provides structured operational intelligence: produces diagnostics, reports, and actionable recommendations.
- Distinguishes clearly between observation, hypothesis, and recommended action.
- Designed exclusively for analytics, not for campaign structure creation or editing.
- Workflow emphasizes identifying business objectives, funnel bottlenecks, probable causes, and delivering next steps.
- Includes references and tool list for comprehensive Meta Ads performance analysis.
Metadata
Frequently Asked Questions
What is Meta Ads Analytics?
Le campanhas, conjuntos, anuncios e criativos no Meta Ads para diagnostico, relatorios e recomendacoes operacionais usando somente o MCP brijr/meta-mcp. It is an AI Agent Skill for Claude Code / OpenClaw, with 927 downloads so far.
How do I install Meta Ads Analytics?
Run "/install meta-ads-analytics" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is Meta Ads Analytics free?
Yes, Meta Ads Analytics is completely free, licensed under MIT-0. You can download, install and use it at no cost.
Which platforms does Meta Ads Analytics support?
Meta Ads Analytics is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created Meta Ads Analytics?
It is built and maintained by Alan Mosko (@moskoweb); the current version is v1.0.0.
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