← Back to Skills Marketplace
hanxueyuan

Hoka

by hanxueyuan · GitHub ↗ · v1.0.0 · MIT-0
cross-platform ✓ Security Clean
44
Downloads
0
Stars
0
Active Installs
1
Versions
Install in OpenClaw
/install hoka
Description
HOKA is a running shoe brand founded in 2009 known for its maximalist thick-soled design, rapid growth under Deckers, and strong trail running roots.
README (SKILL.md)

HOKA

发展历程

  • 2009: Nicolas Mermoud和Jean-Luc Diard在法国安纳西创立,两人均为前越野跑运动员
  • 2010: 首款HOKA ONE ONE Mafate在法国越野跑赛事亮相
  • 2012: 进入美国市场,在超马和越野跑圈中快速走红
  • 2013: 被Deckers Corporation收购
  • 2015-2019: 在专业跑者中建立口碑,但大众市场认知仍有限
  • 2020: Clifton系列成为大众市场爆款
  • 2021: 年营收突破$5亿,同比增长超50%
  • 2022: 纽约马拉松上专业运动员穿着率飙升
  • 2023: 年营收突破$15亿,成为Deckers增长最快的品牌

核心业务

跑步鞋(60%) + 户外/徒步鞋(20%) + 服饰/配件(15%) + 其他(5%),主要通过专业跑步零售+DTC+批发渠道

竞争优势

Maximalist超厚底设计的先发品牌认知、越野跑专业社区的高度忠诚、Deckers集团的供应链和零售渠道支持、专业运动员的口碑传播效应

关键指标

2023年营收约$15亿+;Deckers旗下品牌;年增长率超50%(连续三年);全球专业跑步零售商覆盖率极高

故事

HOKA的名字来自毛利语,意为'飞越大地'(fly over the earth)。两位创始人的设计理念完全颠覆了传统——当时的跑鞋趋势是越来越薄(Minimalist),他们反其道而行之,做了史上最厚的跑鞋垫,结果意外发现厚底反而提供了更好的缓冲和稳定性

Usage Guidance
This skill appears safe to install from the provided artifacts. It is an informational brand profile only; users should still verify factual claims independently if they rely on it for business or investment analysis.
Capability Analysis
Type: OpenClaw Skill Name: hoka Version: 1.0.0 The skill bundle contains purely informational content regarding the history, business strategy, and market performance of the HOKA footwear brand. There is no executable code, no suspicious network activity, and no evidence of prompt injection or malicious intent within SKILL.md or _meta.json.
Capability Assessment
Purpose & Capability
The SKILL.md content is coherent with the stated purpose: it provides background, history, business context, and competitive positioning for the HOKA running shoe brand.
Instruction Scope
The skill only provides informational content and suggested read_when contexts; it does not instruct the agent to take actions, override user intent, use tools, or access external systems.
Install Mechanism
There is no install specification and no code files; the artifact set describes an instruction-only skill.
Credentials
No binaries, environment variables, credentials, config paths, network access, or OS-specific capabilities are requested.
Persistence & Privilege
No persistence, background execution, privilege elevation, account access, or local data access is described.
How to Use
  1. Make sure OpenClaw is installed (local or Docker)
  2. Run the install command in chat: /install hoka
  3. After installation, invoke the skill by name or use /hoka
  4. Provide required inputs per the skill's parameter spec and get structured output
Version History
v1.0.0
HOKA skill v1.0.0 — 首发版本上线,详尽介绍HOKA的品牌发展与行业地位。 - 全面梳理了HOKA品牌的创立背景、关键发展节点及并购历程 - 概述HOKA的核心业务组成、销售渠道、以及专业领域影响力 - 明确展现品牌在跑步鞋领域的竞争优势与全球市场表现 - 提供主要财务和市场指标,支持品牌增长分析 - 适用场景扩展至竞争分析、产品技术争议、多品牌战略研究等
Metadata
Slug hoka
Version 1.0.0
License MIT-0
All-time Installs 0
Active Installs 0
Total Versions 1
Frequently Asked Questions

What is Hoka?

HOKA is a running shoe brand founded in 2009 known for its maximalist thick-soled design, rapid growth under Deckers, and strong trail running roots. It is an AI Agent Skill for Claude Code / OpenClaw, with 44 downloads so far.

How do I install Hoka?

Run "/install hoka" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.

Is Hoka free?

Yes, Hoka is completely free, licensed under MIT-0. You can download, install and use it at no cost.

Which platforms does Hoka support?

Hoka is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).

Who created Hoka?

It is built and maintained by hanxueyuan (@hanxueyuan); the current version is v1.0.0.

💬 Comments