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Install in OpenClaw
/install seo-geo-audit
Description
Run a unified SEO and GEO audit for a website, page, or domain. Use when the user asks for a full SEO audit, GEO audit, AI visibility review, EEAT review, en...
Usage Guidance
This skill appears to be a legitimate SEO/GEO audit framework, but the package contains inconsistent metadata about what it actually requires. Before installing or supplying credentials: 1) Ask the author (or check the referenced GitHub repo) whether SERPAPI_API_KEY and python3 are truly optional or required at runtime. 2) Avoid pasting any unrelated secrets — only provide an API key if you intend the skill to perform search-result enrichment. 3) If you must test it, do so without credentials first and confirm the skill correctly marks items as 'Not verified' when external data is unavailable. 4) If you need higher assurance, request an explicit manifest update that matches SKILL.md and/or a sample run log showing how optional integrations are used.
Capability Analysis
Type: OpenClaw Skill
Name: seo-geo-audit
Version: 1.1.0
The skill bundle is a comprehensive and legitimate framework for performing SEO and GEO (Generative Engine Optimization) audits. The instructions in SKILL.md and the supporting templates in the references directory are strictly aligned with the stated purpose of evaluating website technical health, EEAT signals, and AI visibility. There is no evidence of malicious intent, data exfiltration, or harmful prompt injection; the use of SERPAPI_API_KEY is standard for search-related auditing, and the workflow explicitly instructs the agent not to fabricate data or claim unauthorized access to private datasets.
Capability Assessment
Purpose & Capability
The skill's name, README, and SKILL.md content align with an SEO/GEO audit workflow. Asking for SERPAPI search enrichment and optional local tooling (python3) is plausible for richer audits, but the registry metadata says 'Required env vars: none' while SKILL.md header declares SERPAPI_API_KEY as primaryEnv — that mismatch is unexpected.
Instruction Scope
SKILL.md instructions describe only observable site crawling, on-page checks, off-site visibility checks, and explicitly say not to claim access to Search Console, analytics, or private logs. There are no instructions to read unrelated system files or exfiltrate secrets in the documented runtime steps.
Install Mechanism
This is an instruction-only skill with no install spec or code files to execute; nothing would be downloaded or written to disk by an installer. That limits the execution surface compared with skills that install binaries.
Credentials
Inconsistent declarations: the registry lists no required env vars, but SKILL.md header sets primaryEnv: SERPAPI_API_KEY and requires.env includes SERPAPI_API_KEY; the SKILL.md body then describes SERPAPI_API_KEY as optional. Similarly, SKILL.md lists 'python3' under required bins but the registry reported none. Requesting a SERPAPI API key is reasonable for optional search enrichment, but the contradictory metadata could cause unexpected credential requests or misconfiguration. Be cautious about providing any API keys without confirmation.
Persistence & Privilege
Flags show always: false and user-invocable: true; the skill does not request permanent/forced inclusion. There are no instructions to modify other skills or system-wide agent settings.
How to Use
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install seo-geo-audit - After installation, invoke the skill by name or use
/seo-geo-audit - Provide required inputs per the skill's parameter spec and get structured output
Version History
v1.1.0
Add off-site mentions, platform-specific AI readiness, and a more explicit coverage map
v1.0.4
Clarify optional integrations and safe default data-access behavior
v1.0.3
Improve SKILL.md readability and standardize top-level section structure
v1.0.2
Add explicit external-access declarations and minimum-permission metadata
v1.0.1
Improve ClawHub README and display metadata
v1.0.0
Initial publish
Metadata
Frequently Asked Questions
What is SEO + GEO Audit?
Run a unified SEO and GEO audit for a website, page, or domain. Use when the user asks for a full SEO audit, GEO audit, AI visibility review, EEAT review, en... It is an AI Agent Skill for Claude Code / OpenClaw, with 1085 downloads so far.
How do I install SEO + GEO Audit?
Run "/install seo-geo-audit" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is SEO + GEO Audit free?
Yes, SEO + GEO Audit is completely free, licensed under MIT-0. You can download, install and use it at no cost.
Which platforms does SEO + GEO Audit support?
SEO + GEO Audit is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created SEO + GEO Audit?
It is built and maintained by Tim (@geo-seo); the current version is v1.1.0.
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