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Coupang
by
hanxueyuan
· GitHub ↗
· v1.0.0
· MIT-0
75
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0
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1
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Install in OpenClaw
/install coupang
Description
韩国电商龙头，凭借自建火箭配送物流和会员服务，领先韩国市场超60%，年营收超240亿美元。
README (SKILL.md)
Coupang — 韩国的亚马逊，自建物流的电商帝国
一句话
从美国创业者Bom Kim的韩国电商梦想起步，通过自建"火箭配送"物流网络，Coupang在韩国电商市场占据60%+份额，重新定义了亚洲电商的配送标准。
历史时间线
- 2010：哈佛毕业的Bom Kim在首尔创立Coupang，初始资金来自自己的信用卡
- 2012：转型为自营电商平台（从团购模式），开始自建仓储
- 2014：推出"火箭配送"（로켓배송）— 承诺次日达，甚至当日达
- 2015：软银孙正义投资10亿美元，开始大规模物流基础设施投资
- 2017：推出"火箭生鲜"（로켓프레시），进军生鲜电商
- 2021：纽交所上市（CPNG），IPO募资35亿美元，是当时韩国公司最大规模美国IPO
- 2022：推出Coupang Play流媒体服务，复制亚马逊Prime模式
- 2023：在台湾开设首个海外市场，标志全球化开始
- 2024：年营收突破240亿美元，活跃用户超2,000万（韩国人口约5,100万）
商业模式
- 自营电商+第三方平台：60%自营商品+40%第三方卖家，收取佣金和配送费
- 火箭配送：自有物流网络覆盖韩国全境，70%韩国人口可在当日上午下单、次日上午收到
- 会员体系：Coupang Wow会员（年费约30美元）享免费配送和专属折扣，对标Amazon Prime
- 业务扩展：生鲜配送、流媒体（Coupang Play）、金融服务（Coupang Pay）、国际电商
护城河分析
- 物流基础设施的沉没成本：韩国全境数十个大型配送中心和数千辆自有配送车辆，后来者极难复制
- 用户心智垄断：韩国消费者几乎将Coupang等同于"网购"
- 密度经济：韩国高密度人口使"次日达"的单位配送成本极低
- 数据壁垒：2,000万活跃用户的购买行为数据驱动精准推荐和库存优化
关键数据
- 2024年营收超240亿美元，同比增长约15%
- 韩国电商市场份额约60%，远超第二名Naver Shopping（约15%）
- 活跃用户超2,000万，渗透率近40%
- Wow会员超1,200万
- 物流基础设施投资累计超50亿美元
有趣事实
- 创始人Bom Kim在哈佛商学院时就坚信韩国的物流基础设施可以做得比亚马逊更好，因为韩国的人口密度更高、城市更集中
- Coupang的配送员被称为"火箭人"（로켓맨），穿着醒目的橙色制服在韩国街头随处可见
- 软银对Coupang的总投资超过50亿美元，是孙正义在亚洲最大的单笔投资之一
Usage Guidance
This skill appears to be a self-contained informational article and poses minimal technical risk: it asks for nothing and contains only text. Before installing, consider whether you trust the source — metadata shows 'unknown' and no homepage, so verify factual claims if accuracy matters. If the skill ever changes to include commands, downloads, or environment-variable requirements, re-evaluate immediately because those would increase risk.
Capability Analysis
Type: OpenClaw Skill
Name: coupang
Version: 1.0.0
The skill bundle contains purely informational content regarding the South Korean e-commerce company Coupang. The files (_meta.json and SKILL.md) consist of metadata and a markdown-based knowledge base with no executable code, network requests, or instructions that could be used for prompt injection or malicious activities.
Capability Tags
Capability Assessment
Purpose & Capability
The skill's name, description, and SKILL.md content are coherent: it's an informational/analytical writeup about Coupang. There are no extra binaries, env vars, or other capabilities requested that would be unrelated to this purpose.
Instruction Scope
SKILL.md is purely descriptive text with recommended read contexts (read_when). It contains no runtime commands, no references to system files, no external endpoints to send data to, and does not request access to environment variables or credentials.
Install Mechanism
There is no install step (instruction-only skill). Nothing will be downloaded or written to disk by an installer specified in the skill bundle.
Credentials
The skill declares no required environment variables, credentials, or config paths — appropriate for a read-only informational skill.
Persistence & Privilege
The skill is not always-enabled (always: false) and is user-invocable. It does not request elevated persistence or modify other skills or system settings.
How to Use
- Make sure OpenClaw is installed (local or Docker)
- Run the install command in chat:
/install coupang - After installation, invoke the skill by name or use
/coupang - Provide required inputs per the skill's parameter spec and get structured output
Version History
v1.0.0
- 首次发布 Coupang 技能，详尽介绍“韩国的亚马逊”Coupang 的发展历程、商业模式和行业地位
- 包含自建物流网络（火箭配送）、会员体系及关键投资等核心信息
- 提供2024年最新营收、市场份额、用户规模等权威数据
- 支持电商行业、数字化趋势、软银投资等多场景研究和分析
- 丰富历史事件和有趣事实助力理解 Coupang 的核心竞争力
Metadata
Frequently Asked Questions
What is Coupang?
韩国电商龙头，凭借自建火箭配送物流和会员服务，领先韩国市场超60%，年营收超240亿美元。 It is an AI Agent Skill for Claude Code / OpenClaw, with 75 downloads so far.
How do I install Coupang?
Run "/install coupang" in the OpenClaw or Claude Code chat to install it in one step — no extra setup required.
Is Coupang free?
Yes, Coupang is completely free, licensed under MIT-0. You can download, install and use it at no cost.
Which platforms does Coupang support?
Coupang is cross-platform and runs anywhere OpenClaw / Claude Code is available (cross-platform).
Who created Coupang?
It is built and maintained by hanxueyuan (@hanxueyuan); the current version is v1.0.0.
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